Written by David on July 29th, 2009
When looking to use Rights products, like most things, all are not equal in value.
There is one primary reason you want to use Rights product; be they Resell Rights, Master Resell Rights, Private Label Rights or Giveaway Rights.
That reason is to sell or give away the product to ultimately get you some profit, directly or indirectly.
So you need to make sure that you pick products that someone would actually want to pay for and that will produce actual cash.
As I’ve said before, you need to look at the end goal of the customer.
For example, cosmetic companies don’t sell cosmetics, they sell things like, romance, sex, self-esteem, etc.
They know the goal of their customers and they produce are ones that help their customers achieve that goal and that’s how they market those products.
So, assuming you’ve done your niche research and found possible products in that niche, make sure, when you are looking for your Rights products, to find ones that focus on the goals of buyers.
Don’t know buyers essential desires?
Here’s the top 9 things that people (desperately) want (in no order):
Click here to read more on Insider Secrets to Finding a Product to Sell
Written by David on July 2nd, 2009
Ready to actually rewrite some PLR content and make some money 
In the second part of this series we looked at the various options for rewriting and why you would or would not use each option.
In this third and final part we get to actually rewriting the PLR content – this would be the fun stuff if you like to write or the stuff you outsource if you don’t like to or don’t have the time.
Let’s jump right in
Anatomy of PLR Content
So this doesn’t get to be a long 100-part series I will focus solely on written content, that is, PLR book and articles.
The standard PLR content is made of up these 4 basic things:
- Title: I don’t think this needs to be explained but remember it is the “headline” of the content so jazz it up some (or a lot!)
- Introduction: there is usually a section that summarizes what the content is about and gets you hyped to continue reading
- Chapters or Sections: books have chapters where each main point is gone over in detail; I’d suggest doing 8-10 chapters. Articles have section where each main point is gone over in some depth, but not in the detail you would in a book chapter; I’d suggest sticking to 3-6 sections.
- Conclusion: this is sometimes called a summary because it summarizes what you’ve talked about. The difference between it and the Introduction is that the introduction focuses about the “problems” whereas the conclusion focuses on the “solutions” to the problems introduced in the introduction.
Put another way: suck them in, evoke emotions with the problems or issues you’ll talk about, amuse/educate/entertain/illuminate, and then pound it into their brains one more time.
You can certainly add addition things like a resources page, disclaimers, copyright and rights information, appendices and other stuff but the foundation of any written PLR content is the above.
Let look at each of the content “bone” in more depth (like we just said to do)
