There is one primary reason you want to use Rights product; be they Resell Rights, Master Resell Rights, Private Label Rights or Giveaway Rights.

That reason is to sell or give away the product to ultimately get you some profit, directly or indirectly.

So you need to make sure that you pick products that someone would actually want to pay for and that will produce actual cash.

As I’ve said before, you need to look at the end goal of the customer.

For example, cosmetic companies don’t sell cosmetics, they sell things like, romance, sex, self-esteem, etc.

They know the goal of their customers and they produce are ones that help their customers achieve that goal and that’s how they market those products.

So, assuming you’ve done your niche research and found possible products in that niche, make sure, when you are looking for your Rights products, to find ones that focus on the goals of buyers.

Don’t know buyers essential desires?

Here’s the top 9 things that people (desperately) want (in no order):

• Happiness
• Health
• Love
• Power
• Recognition
• Safety/Security
• Sex
• Wealth/Money
• Knowledge

So always ask yourself, how does this product or service meet the goals of the prospects and the essential desires of most people?

If you can’t answer that or the answer doesn’t strongly meet the goals then the product isn’t right for you.

Picking the Right Product

After you’ve identified the products that target customers desire, you’ll need to pick the best one for your situation.

Tracking Product Possibilities

Before finding a product make sure you know how to keep track of your options.

Use this table to help you track and decide (download this spreadsheet to help you):

Fill it in the spreadsheet as follows:

1. Product Name: List the Product Name
2. Sales Letter: A number from 0 to 5 with zero being no sales letter and 5 being a great sales letter
3. Graphics: A number from 0 to 5 with zero being no graphics and 5 being great graphics. Note this is somewhat controversial because some people find that no graphics sells better than graphics and others find the opposite; be sure and do split testing to find which is best in your situation – adjust the spreadsheet accordingly
4. Bonuses/Back End: A number from 0 to 5 with zero being no bonus or back end and 5 being a great bonus and back end
5. Product Rights: Enter the rights using:

• GR = Giveaway Rights
• RbR = Rebranding Rights
• RR = Resell Rights
• MRR = Master Resell Rights
• PLR = Private Label Rights

List all the rights separated by commas

The Value Score will be calculated for you and the higher the score the more likely it will be to bring you profit; the spreadsheet will highlight the highest score.

Of course, this is very rough but it will easily help you narrow down your list of possible products.

Note: there are some instructions included inside the spreadsheet; find the orange highlighted text on the right side of the worksheet. Please enhance it to your needs as I am just trying to provide you with the minimum necessary; I certainly use more columns in my personal spreadsheet.

Finding Product Possibilities

In general, what you are looking for is a product that is either new, has Private Label Rights (PLR) (along with some type of resell rights), or one that people are already selling and doesn’t have a bad reputation.

For a new product, you’ll need one that comes from a reputable source. Someone who has a history of releasing products of good quality and that stands behind their products; this minimizes your risk of a false start by choosing a bad product and having to return it and find another.

For a PLR product, since you can modify it, you have some good options and additional protection against a bad choice. Still though try to find something from a reliable source and either something relatively new or that has a history of selling well.

Now, to find a product you need to do some research.

Say you’ve decided to sell a product on Chinese cooking, having found the niche to have a lot of buyers.

Do a search in Google and type in: “Chinese cooking” affiliate program.

This is a good place to start because it narrows down the list to products that people are selling.

Another thing to do to check this is to go to ClickBank and type in “Chinese cooking and see what is returned.. For example, ClickBank returns a product that sounds promising “Chinese Cooking Secrets Revealed”

Check out some of the products and put them in the spreadsheet.

You may be wondering why we are looking at affiliate products; there are two primary reasons.

The first reason is to sign up for the affiliate program and sell the product as an affiliate first.

This lets you see how well it sells and can point out flaws that you can exploit, for example, maybe it gets a lot of traffic but it doesn’t convert well so you can redo the sales page, maybe add some additional bonuses, etc.

Then, if you are satisfied with the potential of the product, you can purchase the rights to the product and sell it yourself, have your own product created or even just leave it as an affiliate product and go find another product (ultimately though you want to be driving traffic to you and building your list not to someone else).

The second reason is that you find your competitors, see what they are doing and how to better differentiate yourself.

Another thing I like to do is do a search for product with resell rights, for example: “Chinese cooking” resell rights; also try “Chinese cooking” resale rights.

Put any good possibilities into the spreadsheet.

Beware of products that seem to be “done to death”, particularly at a low cost as there would be additional work, maybe lots of additional work, needed to make this successful so there might be easier products to sell.

The point is to do the searches, find the products and put them in the spreadsheet. When in doubt, become an affiliate and try it out “for free”.

Picking the Product

After you’ve gotten the product possibilities in the spreadsheet, it will provide you with a “by-the-numbers” look at which products are the best possibilities.

But that look is just part of the decision making process.

Minimally, you need to look at competitors so you can properly differentiate yourself. That and your further research should really help you focus on the product and direction to take for a successful online business.

You should also do things like go (back) and look at forums and places like Yahoo Answers! to make sure the product is solving problems people actually have and answers questions people are asking.

You can go to the “secret site” at http://www.QuantCast.com to learn more about the demographics and competitors.

I’d talk more about this but I made a promise that I would stop writing 3-4,000 word blog posts (this is already close to 1,500 words) so if you want to know more about what else to do then leave a comment and I’ll get to it in the future.

Don’t Over Plan and Research

It’s important to do the research now so you don’t pick the wrong product BUT do NOT get caught up in researching forever.

It would be better to pick a less than perfect product, even if you quickly fail and have to move on to another product, than keep looking and researching.

You will never be successful if all you do anything but plan and design and research.

So give yourself a deadline, one that is shorter than you feel comfortable with, to have the research done and then pick whatever seems best at the end of that deadline and then try it out and see; if it doesn’t work find another product and try again.

Conclusion

Now you have a good idea of how to quickly but properly find a product to sell.

Just stick with the proven list of desires: Happiness, Health, Love, Power, Recognition, Safety/Security, Sex, Wealth/Money, Knowledge and you won’t go wrong.

Do some research, but don’t overdo it, and pick the product. Use the spreadsheet I’m providing to help you track and decide on a product.

This is all you need to do to get started in finding a product.

If you have any questions and comments or quality products to sell, please leave a comment below. Note that I will check each and every site for products before I approve the comments and they must be quality and related to this article.

Talk soon,

David
The Shameless (Ethical) Marketer
http://www.Twitter.com/DavidHusnian
http://www.8-8-8Sale.com
http://www.MusicForInternetMarketers.com
http://www.SecretsOfGoogleAdWords.com
http://www.MadMondaySale.com
http://www.2ForTuesdaySale.com

O.Y. You can get some PLR content, books and articles at http://www.StreetGuideToResellRights.com/Recommends/888sale

O.O.Y. Don’t forget to download the product research evaluation spreadsheet

This post from: Street Guide to Resell Rights. To read more post like this, head over to Street Guide to Resell Rights

Insider Secrets to Finding a Product to Sell

1. Find a hot market of buyers
2. Find a PLR product to base your product on
3. Take that PLR product and create your product
4. Get everything set up to sell your product
5. Market your product
6. Track your progress

As an aside, I’d like to mention that not all PLR products are created equal.

Some are of really good quality and others are very bad – bad English, bad organization, outdated and sometime just plain wrong. So you need to be careful where you get your PLR products.

Of course, all the products (PLR and others) I sell have gone through a 4 point check to make sure they are of good quality but not everyone is so careful or conscientious; see the resources and other blog posts for other places to get good PLR products (of course, I’d prefer you get them from me

Finding a Hot Market

Now, the proper way to approach selling, online or offline, is to find buyers, hoards of them, who are clamoring for a solution and give them that solution.

But you might wonder how that works when you are looking for PLR products so you are restricted to getting what PLR is available.

That would be a great question.

You could have a new, unique product created for you. It’s a good way to approach it but it can be pretty expensive.

What you need to do is find a balance between all those buyers just waiting for you and what you can actually provide them.

The way I recommend is to find profitable markets, see the free gift in my last blog post at [*URL*] for a very simple basic way to do that or at least start finding the market; we’ll look at doing keyword research just below.

Then see if you can find a PLR product that solves the need. If you can great, if not then you need to find another market (unless the market you found is so good then you might seriously consider having the product created for you).

Keyword research

You’ve probably heard of keyword research, heck, you’ve probably done keyword research so I don’t need to go into a long explanation of what it is; anyway that is a topic for another time

Let me just say that it is really just finding the words and phrases people are searching for on Google, Yahoo! and other places; as simple as it sounds it is very fundamentally important to know how to do it well and, of course, to actually do it!

What you do is use keyword tools and type in one of more keywords or phrases.

Some popular (and good – I use them all!) tools are:

• Google’s Keyword Tool at https://adwords.google.com/select/KeywordToolExternal
• WordTracker’s tool at http://www.StreetGuideToResellRights.com/Recommends/WordTracker
• Keyword Elite http://www.StreetGuideToResellRights.com/Recommends/KeywordElite

You start with general terms in your niche, say tennis. Then look at what people are searching for and find more specific keywords, say tennis serve.

Put that into the tools and see what results you get, that is, what are people searching for that’s related to serving in tennis.

Eventually you’ll get to a something more specific than just tennis, maybe it’s “improve second serve” or something like that, it can even be something as “improving a woman’s second serve.”

These 3 or 4 word phrases are called “long tail keywords” and this is where you are more likely to find actual buyers instead of just people browsing or surfing around the Internet.

Remember how I suggested that what you are looking for are potential customers who have a want or a need that your new product can satisfy? Well, the way I try to find such people is by using ‘want’ or ‘need’ words when I am searching for suitable keywords or phrases.

After you’ve done that you should do additional research at Google (search results, Insights, Trends, AdWords ads, etc.), QuantCast, Clickbank, Yahoo! Answers and others, but the important point to understand is that you need to find a list of keywords that buyers are searching for so you can drive those prospects to your sales page or blog or whenever your sales funnel starts.

One tip that will help you it to use some “qualifier” words to help you find buyers for things that you can find products for; after all, if there are lots of buyers but you can’t find any PLR product to use to sell to them they don’t do you any good.

Some qualifier words are:

• Blog
• Buy
• Discussion
• Forum
• Guide
• Help
• How to
• Information
• Resource
• Seminar
• Tips
• Training

Just add those to the front or enter of your keywords and your results will be more likely to find buyers as well as find products your can sell them.

Next time we’ll look at the next step, where to find PLR products.

Please leave questions and comments in the comment section below.

Talk soon,

David
The Shameless (Ethical) Marketer
http://www.StreetGuideToCopywriting.com
http://www.StreetGuideToResellRights.com
http://www.StreetGuideToWebTraffic.com
http://www.FromTheDeskOfDavid.com
http://www.8-8-8Sale.com
http://www.MusicForInternetMarketers.com

O.Y. The link to the video is
http://www.StreetGuideToResellRights.com/Training/CreatingContent/CreatingContent.html

This post from: Street Guide to Resell Rights. To read more post like this, head over to Street Guide to Resell Rights

Getting Started with PLR Products: Finding a Hot Market

Now that you’ve got some cool, products customers will “die for” it is time for “the show”, the reason you purchased the product in the first place.

TIME TO SELL!!!!!!

How to Get Started

Well, you need to have some things ready and done before you can sell. You need:

1. A Packaged Product

This may seem like “What? I just purchased a packaged product”. I thought the same also.

But I found that I liked to repackage the product to organize it better, to add my own rights license (which is usually better than the included one) and even add some additional things like a sales page or
instructions.

Your choice, but either way it all starts with a package.

2. Rights License

Hey, speaking of the rights license, you gotta decide what rights you are going to give to your customers. This decision is driven by the rights you own and your current goals for the product.

The advantage of “giving up” more rights is that your product is more attractive and can command a higher price. Whether that means mo’ money for you changes with the situation.

The disadvantage is that you are creating competitors just hungry to “steal” your money. Of course, if you do a better job or you’re looking short term you might say “bring it on!” It can increase the amount of buzz over a product increasing what everyone gets

Before you ask, “so what should I do?”

Let me say, again, “it depends”.

My advice, look at what you are trying to accomplish with a product and “give away” as much as you can. Your goals could be anything from short-term profit to list building to a long-term business with the product to viral marketing to …

Ultimately, you’ll only win by giving away as much as you can.

3. “Gimme the Money!”

You won’t get any money if you don’t have a way to collect it.

You need a “payment processor”.

An easy and inexpensive way is to sign up for a free PayPal account. You then put the PayPal button on you sales page and when people purchase it goes to your PayPal account.

PayPal has some security issues which I’ve talked in my e-mails but it it generally quick, easy and reliable. Despite its negatives, some people base their entire business on just using PayPal.

There are many other options, Clickbank, 1ShoppingCart, PayDotCom, 2Checkout, etc. so this part shouldn’t be hard to take care of (nice to know isn’t it).

4. Sales Page

A sales page is your “salesperson”, it greets your visitors and tries to get them to purchase your product.

Usually this comes with your Resell Rights products but if it doesn’t you must have one.

One idea is to try creating a cool video sales page instead of (or in addition to) a “normal” sales page

5. A Storefront

You need to have a place for people to come and read your sales page; the options here are many.

You could have a Web site, you could use a blog (even one of the free one) and it’s actually possible to do it strictly via e-mail but this is a much harder sell and restricts the traffic you can get.

But you need someplace to “sell from” and put your payment button.

“I’m Set Up, Now What?”

1. Get Your Product Online

First, you’ve got to get everything on the Net. Do this via FTP or via your hosting company’s file management capability (like CPanel’s File Manager).

2. Get Traffic

Then, you’ve got to get customers to your “store”; that is, get traffic.

This is such an important issue that I’m creating a completely other blog just for this topic.

Briefly, there are many ways to get traffic. You can purchase traffic (pay-per-click, like Google AdWords), you can use social bookmarking and networking sites, you can use video and audio, you can use articles, and much more.

I don’t want to dwell on traffic a lot here, look for my other blog soon, but among other places you can get information is in my 8-8-8 Sale Traffic Package and Traffic Success Pack which gives you some good traffic information as well as some actual products you can sell!

3. Build Your List

I would STRONGLY SUGGEST — I can’t emphasize this enough — to start building a list.

This isn’t really “required” but just sign up for an AWeber account (or one of its competitors) and capture the name and e-mail address (or at least the e-mail address) of your customers and prospects. Note, I personally would shy away from iContact because of how they handle issues (I had a REALLY bad experience with them).

This could be the critical factor in your ultimate success.

What Else?

That is really the basics, sure there are details but focus your actions on achieving those things; just get them done and you’ll be way ahead.

Okay, this “beginner’s guide” is done.

In the future we’ll look at issues, new products, have more in depth looks at specific topics and anything else related to Resell Rights products.

Talk soon,

P.S. I recently got this unrestricted PLR product called “Firesale Profits Revealed”. Since we just talked about fire sales last time, I thought it would be a good gift for you. You can learn something and you can have a product you can literally do anything you want with — there’s even a sales letter! I will tell you that in places the English needs some work so you should spend a little time, should be no more than an hour, cleaning that up; it is certainly readable as it is but just a little “off” a signal it wasn’t written by someone from the “English” countries, primarily, Australia, Canada, New Zealand, U.K. and the U.S. Take it and make your life better! Oh yeah, get it here!

This post from: Street Guide to Resell Rights. To read more post like this, head over to Street Guide to Resell Rights

Selling Resell Rights Products

There are LOTS of places to find resell rights products but, as mentioned last time, you have to be careful what you get and from whom; lots of good people out there but lots of scammers also.

At the beginning, I made all the mistakes I warned you about previously (those things I said didn’t come from book learnin’ that’s for sure).

I was a ripe newbie ready to be plucked and plucked I was.

I accumulated gigabytes of worthless crap before I wised up.

So, here are some places where it is “safe” to purchase…

Warrior Forum Special Offers (WSO)

If you don’t know about the Warrior Forum you need to.

Lots of cool people there, with the normal assortment of “problem children.”

It’s a great community, though, and has a lot of free information on internet marketing.

http://www.warriorforum.com/forum/

Many times you can get Resell Rights products before the actual product launch!

This means nobody’s really seen the products and it will be easier to sell.

Another good thing about the Warrior Forum is that you get to “know” the personalities and which people have good stuff and which people can be trusted.

Giveaways

Participating in giveaways can be okay to build a list. Some people swear by them but many don’t get much out of them.

But, it is a place to get some free Resell Rights products.

Sure, they aren’t the best quality but you can usually find a few things you can use as a giveaway on your squeeze page or as bonuses.

Definitely worth checking out, particularly if you a newer to Internet Marketing and don’t have a lot of Resell Rights products.

Fire Sales

A “fire sale” is the sale of goods at extremely discounted prices; sometimes it’s called a blowout sale.

Basically, it is a sales promotion where the products are put on sale at “insane” prices.

Like giveaways, in the Internet Marketing world fire sales frequently have many people contributing products.

The products are sold for a very low prices and gradually over time the price rises. The rise might happen every few days or even much more frequently.

These are definitely worth looking into if you are looking for Resell Rights products because you can usually have a lot of options and the quality tends to be better than giveaways because people must pay something to get the products.

If you are reading this close to when it is written (November 7, 2008) there is a big fire sale about to start at http://biggestfiresale.com/, definitely check it out a lot of quality people are participating.

Membership Sites

You can also join membership sites that offer Resell Rights and Private Label Rights products.

These membership sites usually charge a monthly fee, generally $27-$97, and each month you are provided with books, software, “ready-to-go” businesses, videos, audio, templates — that is, whatever the site specializes in.

Membership sites are great because someone basically does all the work of locating quality resell rights products for you, all you have to do is download them.

You also can be assured of a constant supply of new products to sell to your customers.

There are sites that target general Internet Marketing and there are sites that target specific niches.

Some membership sites provide lots of stuff each month for their members and some provide just a few things.

Some let you download everything all the time and some only let you download what is new in any particular month; for those generally if you miss a month then you cannot get it later.

While the download everything all the time seems good it can actually hurt the members because someone could come in, download everything, and then quit and they got what you’ve been paying for months to get for, at worst, the cost of one month’s membership.

Some membership sites let you continue to use and sell their products after you quit and some remove your license. That is, you can only use it and sell it while you are a member.

There really are a lot of sites out there, many of marginal quality or with weird restrictions.

Look for some specific recommendations in a future post.

Newsletters

Some newsletters frequently offer Resell Rights products to their subscribers; often at no cost. Here are some directories where you can find newsletters for just about any topic you can think of:

• www.enewstandonline.com
• www.ezinefinder.com
• www.ezinehub.com
• www.ezinelocater.com
• www.newsletteraccess.com

Join a number of newsletters, 10-20, for niches and topics you are targeting.

One note though, don’t use your regular e-mail address. I use one specially created for newsletters, you can just go create a Hotmail or GMail account for that purpose.

This makes it easy (and painless!) to get rid of the e-mail address if you start getting a lot of spam.

Trusted Sites

There are a number of people online selling Resell Rights products that provide good quality and value for your money.

These are usually individuals or small companies who specialize in this type of thing and constantly have new products they are promoting, frequently once or twice a week.

In addition to my www.8-8-8Sale.com which provides a monthly sale (on the 8th of the month) where I sell 8 Resell Rights products for a total investment of $8.88, there are others who I have found to be honestand trustworthy and who provide good value.

Check out:

1. Todd Gross (I am on his list and have purchased his products and use him for my audios but I don’t know how to actually get to his sales except via a specific link in and e-mail, Todd can you please leave a comment and give a place for people to go to?)
2. Ken Reno (lots of sites don’t even know where to begin! Try FlipThisSoftware.com, JVTime.com, TheJVMotivator.com, KennethReno.com)
3. Doug and Teri Champigny (lots of sites, start at champignyweb.com)
4. Frugal Friday Deals (www.frugalfridaydeals.com)
5. Matthew Griffin (supermanmarketingllc.com)
6. Denise and Kathe, the Wacky Wednesday Women (wackywednesdaysale.com)

eBay

If you are looking for something really cheap and aren’t as concerned with the quality and restrictions then you can find thousands of Resell Rights products on eBay for no more than a buck or two.

Be aware but there are products for any number of niches although, not surprisingly, most of the products offered on eBay are in the Internet Marketing niche.

Wrap It Up

Well, those sources should keep you busy for a while

Also, remember that just because Resell Rights products have been in circulation for a while doesn’t necessarily mean you can’t make money with them.

There are millions of new people looking for products who know nothing about them. As long as the quality is good, the information is current and true and the market is there you can, like so many others, make some nice money selling Resell Rights products.

We’ll conclude or look at Resell Rights next time with a look at making money with the products you’ve invested in.

P.S. Not that you can go invest in Resell Rights products the question frequently is, “how do I upload my product to my server.” I’m glad you asked… I’m putting together a set of videos to help you focus on the important stuff and one of them is “How To Upload Files To Your Hosting Account”, click here to download it.

P.P.S. Oh yeah, the video comes with unrestricted Private Label and Master Resell Rights so you can sell it, edit it, use it as a bonus, put it on your Web site or whatever else you want to do.

This post from: Street Guide to Resell Rights. To read more post like this, head over to Street Guide to Resell Rights

A Tour of the Mean Streets of Resell Rights: Where to Get Resell Rights Products

I’ve said it before but it is worth repeating because there is still a lot of people really dissing it.

Since MOST successful people started that way the facts say otherwise but… well, what can I say, some people…

Sure resell rights products can be WAY over-hyped, sometimes to the level of deception, but that doesn’t mean it isn’t a good thing to do. On to the good stuff.

What to Look For

In previous posts, I talked about what you’d really gotta have when you getting resell rights products to sell to your customers.

In short you want:

1. A quality product to sell
2. A well done sales page
3. Other sales material

BUT… Is that it? Get that and you’ll be calling that Beverly Hills real estate agent? Hardly? Now, put that phone down and read on. Here’s what to do BEFORE buying…

1. Anyone Interested

Do some keyword research on keywords (what else?) related to the product.

Go to Google’s free tool at https://adwords.google.com/select/KeywordToolExternal or the free WordTracker tool at http://freekeywords.wordtracker.com/.

If you find a market all hot for solution you’re looking to provide, that is, a good number of searches for terms you related to the resell rights product, then things are looking good.

Now, go to Google Trends and see how those important keywords have been doing over time. You don’t want any “fad of the day” stuff (unless you are trying to tap into that fad for short term profit).

Does the market look “frosty” (not a lot of searches) then it is walk, no run, away from it. You can try the more investigation in case the topic/product is “weird” but the likelihood is that it would be a hard product to sell.

2. Anyone Buying?

Now that you have found some positive signs you need to see if those people who are searching are actually buying.

People “looking who ain’t buying” aren’t your kind of person; you want people with lots of cash to spend.

There are several ways to get a sense of you’re seeing buyers or “loiterers”.

First, go to Google and do a search on hot keywords you found. Now, this is what you want to see in the results:

• How many AdWords ads do you see on the right and very top (look through multiple pages of results)? If you find lots of them then people are likely to be buying; and that is good for you!
• Look at the actual “organic” search results and see if you find people selling the same product as what you are considering purchasing. Look at the sales pages and see what they look like. Look at what they’re selling the product for. Note the similarities and the differences.

Now, go to Clickbank and look for products that might be your “competitors”. Look for:

• How many products are there like the one you’re looking at?
• How close are they to the product that you are looking at?
• How many sales are they getting? Look at their gravity to get a rough sense of this — it isn’t 100% accurate but it is a rough comparison to other Clickbank products.
• Also, look at http://www.cb-analytics.com to see some analysis of the Clickbank products over time.

3. Does it Have the Rights You Need?

You need to understand what the EXACT rights you are getting along with the product. This is super important because no matter how many people are buying,

if you don’t have rights to sell it, then it is worthless product to you. Always be on this like, well … be on it!

However, there is a problem.

Most sales pages (and even some products) do not tell you the exact rights you get and it is common to purchase products that you can’t actually use the way you planned to.

Sure, they’ll tell you that it comes with Master Resell Rights (MRR) or Private Label Rights (PLR) but the variations within how those terms are used are so great that it becomes almost worthless

4. How Many Copies Are Available?

Most resell rights products don’t limit the number of copies they will sell. Is this important?

Well, here it comes… it depends.

At best, about 2% of the people who buy a product actually sell it so it isn’t as important as you might think.

But, for certain products, or for products that have been around for a while, this can dilute the market making it harder to sell.

Having lots of people selling something can be a real advantage if you can differentiate yourself and provide some real unique value though.

Not something “newbies” or “lazies” usually do but something for you to aim for.

What to Watch Out For?

Other than making sure there is a market there’s not much you can watch out for because you can’t actually see and touch the product before you buy it.

However, be careful of those deals that are “too good to be true.” You know, those deals where you get 250 “new” products for $27 (well they were new in 2004

This might sound strange coming from me given my monthly 8-8-8Sale.com sale where you can get 8 rights products for only $8.88 (available for 88 hours and 8 minutes).

I buy and use mostly resell rights products in my sales, but I try to screen them for quality and I buy and reject a lot more products that I sell.

And those are truly limited time sales, afterwards they sell for $37 and sell at that price (just last week I earned almost $400 from that site and I don’t really do any promotion).

Anyway, not everyone is so conscientious and, to be blunt, they are just trying to get your cash. So, as they say, it’s Buyer Beware.

In general, there are 4 primary reasons how you can get ripped off:

1. The quality is bad (to be polite!)
2. The product is “stolen”. By that I mean they don’t have the proper rights to sell the product to you. Which means you don’t have the rights to sell it either.
3. The product is outdated. I don’t mean old. Being old is not necessarily being outdated. A product that was released 6 months ago can be outdated. Being old isn’t bad, being outdated is.
4. You didn’t get the rights you need (and were promised).

What Can You Do to Protect Yourself?

1. Look for that 100% money back guarantee and ask for refunds (and hope you get them!) if you don’t like what you get.
2. Get the exact rights before you purchase. Some people, like myself, show you the licensed rights directly on the sales page. If you don’t see that then write to them and ask for it.
3. Buy from reputable sources.
4. Look for reviews and forum comments on the product and the Web site you are purchasing from. Lots of complaints over time means something is wrong (make sure the complaints are current though).
5. Testimonials can help but they some are fake. I learned this in a “past life” when I had involvement with very large product launches for very large companies using very large advertising agencies. It was just given and accepted that the testimonials would be made up by the ad agencies with approval from the company.

Are There Exceptions?

My products (8-8-8 Sale and others) are exceptions.

You’re saying “Sure, of course you’ll say that. How shamelessly self-serving.” That doesn’t negate the truth though.

Other people that I have found who seem honest from my experience with them and that provide very good value for the money are: Todd Gross, Ken Reno, the W-cube’s (Wacky Wednesday women), the Champigny’s, Matthew Griffin, Greg’s Frugal Friday and a few others I don’t recall right now. We’ll look more into this next time.

The Bottom Line

Use resell rights to earn money and grow your business but be careful.

Make sure there is an actual market of buyers for the product.

Make sure you get the rights you need.

Make sure you can get traffic to your site.

Don’t be shy to ask for a refund if the product isn’t for you.

Next time we’ll look at some places where to get resell rights products.

P.S. I have a free video on how to create a secure download area using CPanel; now that you’re going to be making money with resell products you need an easy way to protect the download directory so people don’t steal your products. So click that link and get your totally unrestricted PLR and MRR video right now!

This post from: Street Guide to Resell Rights. To read more post like this, head over to Street Guide to Resell Rights

The 4-1-1 on Buying Resell Rights Products

After I couldn’t use my computer for 3 days, all the while making a stupid mistake on my Source Code Goldmine now delayed “product launch” (see my last post) — oops, I am not supposed to say that (last time I promise) and also trying to get 2 products out it has been a hectic time since my last “real” post about a week ago.

I’ve got a lot to say but I want to make sure I continue the brief “basics of resell rights” foundation I was talking about.

Where was I now, umm… I explained about the major types of rights you’ll find.

Okay, now I want to talk about the good, the bad and the ugly of Master Resell Rights (MRR).

As you might remember from my last post in this “series”, with master resell rights, the product’s creator does NOT allow you or anyone else to edit the content of the product and, to be brutally honest, the product is offered as basically “take it or leave it”.

This isn’t necessarily a major problem (or even a bad thing) if the quality is good but if it isn’t then you are pretty much stuck with it (other than return it for a refund).

In fact, MRR is a good thing. Sure, it would be great to customize your product so it was uniquely your own, that is, have Private Label Rights (PLR), but the truth of the matter is that most people do not make any changes whatsoever so paying for PLR is usually a waste of money.

(Note though, to differentiate yourself and provide added value it is always good to change and enhance you rights products — you well sell more)

Do be stupid like I was and DO NOT FORGET to be sure and READ the included license for the exact rights (read my last post about a mistake one can make without reading the license!)

Rights licenses can be pretty weird sometimes in what they allow and don’t allow (sometimes they even contradict themselves). When in doubt, contact the person who sold it to you and/or the creator and ask them.

What Do You Get?

What you get with an MRR product is so non-standard that let me tell you what you should except to get so you can easily make some money with your purchase.

A Product

Well duh

Without a product obviously you’ve go nothing you can actually use, but what I mean is you need a product of “sufficient” quality.

Unless you’re going after the “I want any old junk and I want it for free” market you’re going need to product that, well, that people would want.

You’re probably asking, “What does that mean?”

Can I give the standard cop out response? It depends.

It depends on the situation (target audience, methods of marketing, topic, etc.).

But “it depends” is not a very satisfying answer so let’s assume you are marketing to an “average” Internet Marketer.

When you are marketing to marketers you need to think of their customers, not them (your direct customers).

So you want a product that provides at least these things:

• It is clear and understandable. It should be well written using correct “native style” language (whatever the language is) if it is a book (you know what I mean ; it should easy to learn and use if it is software and it should be quality audio and video (without being hard to understand, again, I think you know what I mean).
• It provides value, at least as much as it costs to purchase it but it should provide WHOLE LOT more. What is value? It means that the purchasers is better off having purchased your product than before; the better off they are, the more value you are providing.
• It is current. No matter how kicka$$ the product is or how much a person has learned, if the information is outdated and no longer applicable, all that learnin’ is not helping them towards their personal goals. That is, after all, the reason they purchased in the first place.

A (Well Done) Sales Page

This is really more important than the product because even with a good product if you can’t make people understand its “goodness” in a way and language that convinces them to buy, you won’t make many sales.

The sales page needs to draw the person in, show them how it will personally make their life better in some way that is important to them (not to you the seller).

It should focus on the benefits not the features and answer all the questions that may stop a person from buying (things like value for the price, trust and credibiilty and risk avoidance).

Without a sales page then you’ll need to create one and, even if it doesn’t scare you, it isn’t a trivial task even for the best copywriters so you really want a sales page included.

Other Sales Material

A really nice to have are other sales material like graphics (buttons, banners, headers, 3-D product images), AdWords ads, e-mail, blog entries and more.

You will not usually find much of this, maybe a product image and a header or button or something.

But if you can get it, take it!

That should help you have a basic understanding of Master Resell Rights products. Of course, there’s a boatload more to know but it all begins with the stuff we talked about here.

It also reminds me of something, so I will plug my partners site.

She sells her “Silver Packages” with a PLR/MRR product, sales page, e-mail sequence, AdSense/Clickbank enabled Web site (with topic related content) and more.

Go to http://www.eBusinessToGo.com to check it out. (personally I am not wild about her initial page or her site layout but she has some good products and lots of “goodies”)

Next time, dare I say tomorrow, we’ll look at Private Label Rights products

Have a fun Halloween!!!!!!!!!

P.S. I purchased Michael Rasmussen’s Get More Buyers video course and I am impressed and I recommend you check it out.

This post from: Street Guide to Resell Rights. To read more post like this, head over to Street Guide to Resell Rights

About Master Resell Rights

Let’s get to it…

Products bundled with resell rights are an easy and inexpensive way to get some cash online. “Yeah right. Uh huh.” Now, if you’ve tried selling resell rights products and failed you’re probably saying that. Despite that, it’s a very true statement. Resell rights products are second only to being an affiliate at generating quick bits of cash particularly for those without much money and experience. The problem isn’t with the resell rights products or the theories about what to do with them the problem is with you. I know because I was the problem when I started. I kept getting in the way of my success even though I was sure I was doing “everything right.” Don’t worry, there is a “cure” There is a misconception that resell rights products are really dead opportunities because there are so much of it and so many people are buying and selling the things; they believe you must have your own product to succeed. To that, I say… bu****it. There are a number of reasons why that isn’t true but, to me, the 2 major ones I see are:

1. The fact that “people (know how to) buy but they don’t (know how to) sell”
2. The fact that “people think and plan but they don’t act”

Fortunately, once you realize the problems there are simple ways around them that are much easier than creating new products, particularly for those less experiences or those light on cash. Don’t get me wrong, I think having your own products are great — I have some and am creating more — but a person can do pretty good solely with resell rights products if they know what to do and, this is a key point, actually do it. Some years ago, resell rights products were a lot more rare and expensive. I remember sometime in the early part of this decade, a little after 9/11 I think, that the resell rights for an e-book were hundreds of dollars or even thousands of dollars. Now, if you have the money and the list, those prices are still profitable but today resell rights products are almost always under $100, very commonly under $50 and it is quite common for them to be under $10. In fact, I currently sell 10 different packages of 8 products (almost exclusively with resell rights) for $37 a package (a bit over $4.50 per product) and you can get bundles of them for even less cost per product. (Anyone who wants a coupon to get 27% off — marketing speak for $10, in this case — just let me know) My monthly 8-8-8 Sale, on the 8th of every month, sells them for $1.11 per product. That wasn’t meant to be a shameless plug for my products (well, at least consciously it wasn’t but others like Frugal Friday, Wacky Wednesday, Ken Reno, Todd Gross, the Champignys, and others have inexpensive resell products. The point is that you can get an unending supply of resell rights products for relatively little money. Shoot, I bet you could average one new resell product a day for a month for $100. So why are people struggling if so much stuff is available… well, see above; buying and not doing (or doing the wrong things)

What Do All Those Different Rights Mean?

That is, what the different type of rights means and what can be done with them. Really good question and it was one of the things I found confusing. I wasted time and money because I didn’t understand that at the beginning; I just thought I did. Everyone made it so confusing and, to be honest, many people still make it confusing and difficult. The most common different types of resell rights licenses available online are:

• Resell Rights (RR)
• Master Resell Rights (MRR)
• Private Label Rights (PLR)
• Giveaway Rights (GR)

There are numerous other things like Branding Rights, Unrestricted Rights, etc. but the most common and the ones you want to focus on to make money are the above three. In a nutshell:

• Resell Rights usually means you can sell the product to others
• Master Resell Rights usually means that you have Resell Rights and can also sell those resell rights to others
• Private Label Rights usually means that you can edit the product and, most of the time, resell it too (beware here though that some PLR licenses say you can edit but you cannot sell — I’ve been burned by this a few times).
• Giveaway Rights usually means you can free give the product to others but not sell it; sometimes it is “brandable” meaning you can insert a few of your specifics into it (name, URL, affiliate links, etc.)

I’m not going to spend a lot of time explaining them because I have a book that does it better. Click here to download 7 Infamous Resell Rights Questions Answered. Hey, that book is a perfect example of what you can do with resell rights products. I purchased rights to the original version and then rewrote it and now I sell it (I also give it away as you see!) That’s it for now, next time we’ll look more into these basics It should be “funner” next time Talk soon… O.Y. If you have any suggestions for this blog, stuff you wanna know more about on how to use and make money with resell rights products, feel free to put a comment on this post or write me at

This post from: Street Guide to Resell Rights. To read more post like this, head over to Street Guide to Resell Rights

Basics of Resell Rights Products