Resell Rights Products: What? Why? How?

Resell Rights products have been all the rage for some years now and they remain the easiest way to get a product you can sell online.

In fact, other than being an affiliate for other people products there is no easier way or more popular way to start an online business.

Resell Rights can be a great way to make a steady income because they are ready-made “out-of-the-box” products that you can sell and you keep 100% of the profits (you don’t have to pay the original author any type of royalties).

Most successful Internet Marketers make their livings selling information products online because they know that selling e-books and other digital products is a relatively easy way to make a consistent income.

While the convenience of having your own products you can sell is great, there are ways of doing it right and ways of doing it wrong and one can lead to success and one can lead to failure.

We’re going to look what Resell Rights products are, why you’d want them and how to use them properly.

Don’t worry, it’s all easy to understand and in just a few minutes from now you’ll know just about everything you need to know about them and how to use them to make money.

What Are Resell Rights?

Basically, Resell Rights are fully created products that allow you to sell the product as your own and to keep all the profits you make from your sales.

The way it works is you get a copy of the product and frequently a sales page (with accompanying graphics) along with a license that allows you to sell the product, “as is”.

That means, of course, that you can’t make changes to the product but you can make changes to sales page, or create your own.

Unlike with promoting someone else’s products, you will also need some place on the Internet to put and sell the product. This can be your own Web hosting account and domain name or one of those free places (the free places are not generally recommended though).

When you buy your Resell Rights product you must read the license as they frequently have rules that tell you what you can and cannot do with the product.

Some examples, the license might include a minimum price you must sell the product for (this helps to keep the value and profits of the product higher) or it might say you can give away the product for free but you can add it as a bonus to another paid product.

One thing you do not get with Resell Rights is the rights to give your customers resell rights; that is called Master Resell Rights.

The license terms are as varied as there are people selling them so be sure to read your license, preferably before you buy the product!

Why You’d Want to Use Resell Rights

You can get Resell Rights to just about any type of digital product (and to some physical products), including reports, digital books/e-books, software, digital course and even a series Twitter tweets.

One real advantage is that you don’t spend your time and money creating products (this can cost thousands of dollars), you spend it promoting your products and reaping the same rewards you’d get if you had created them yourself – it seems almost dishonest doesn’t it :-)

I went online and Googled to see if I could get a rough guesstimate of how many Resell Rights products are just in a few popular niches. I gave up when I was up to several hundred thousands products, and there are hundreds of niches.

Think of it, probably millions of resell rights products are available to you, think of how many streams of income you could have.

Say you’ve got resell rights to a product and you were able to sell just one every week at $27, doesn’t sound like it should be that hard.

At the end of the year you’d have made $27 times 52 weeks or $1,404 – you won’t retire on that but it’s still nice to have and you didn’t have to do much work other than the few minutes it takes to get the product and put it online.

Now do that just 11 more times and you are making $1,404 every month not every year (that’s $ 16,848 every year).

Now do that 4 more times and you’re making $1,404 almost every week – a whopping $73,008 every year without you doing much work.

And there is no limit to how many times you can do it.

Just think if you were able to sell 2 every week instead of 1, you would double those numbers and, how about selling one every day, just imagine that!

So, why would you want to use Resell Rights products?

They can be wildly lucrative.

I personally know about a dozen people who are making multiple 6-figure incomes each year just from selling resell rights products and have heard of people making 7-figures.

Really, do you need any other reason?

Sure they can build your list, sure they can help improve your reputation and make you well known, but the bottom line is you want them to make you money and they can do that.

How to Benefit from Resell Rights Products

You can take Resell Rights products and do the following.

Sell It and Make Money

Sell Resell Rights products to add an additional source of income to your business. I think you understand that one by now and, after all, they are call reSELL rights products!

Build Your List

Every time you sell something you should be adding the customer to at least one of your lists. Some people don’t but this is very foolish, don’t do it!

Use as a Bonus

Most resell rights products let you include the product as a bonus when selling other products.

This lets you make money directly from the Resell Rights product but also increases your sales for some of your other products because their value goes up by the inclusion of the bonus products.

Add It to a Membership Site

Add the product to a paid membership site. This, obviously, enhances the value of the membership site so you’ll get and retain more members making you additional recurring income (that is, income you get month after month).

Let Affiliates Promote It

Create an affiliate program or just put it on ClickBank or PayDotCom and let affiliates promote the product for you.

While you won’t get as much money for each sale from an affiliate you don’t have to find customers and the sales may well be ones you never would have gotten.

They also become your customers so you can market other product to them,

Submit to Giveaway Events

Sometimes you can submit Resell Rights products to giveaway events (if they allow them, some will and some won’t).

This is an easy way to gain the benefits of list building without doing a lot of additional work, but make sure you have the rights to include the product in giveaway events.

Making the Most of Resell Rights Products

The key to using resell rights products is to differentiate yourself from everyone else selling the same product.

Since you can’t change the product itself you need to change everything else.

Create a new sales page and use new and different graphics.

Change the bonus products, including adding new relevant bonuses and removing existing bonuses.

Some people also change the name of the product which can work out well but some people don’t like doing it because it can cause problems and some people feel it is dishonest.

The key to selling Resell Rights products is generating targeted traffic so differentiate yourself and get lots the right traffic and you’ll do well.

Conclusion

Resell Rights products, products that you are allowed to sell them and keep 100% of the profits, can be a great way to quickly and easily get products and start or increase an online business.

Some ways to use them are:

  • Sell It and Make Money
  • Build Your List
  • Use as a Bonus
  • Add It to a Membership Site
  • Let Affiliates Promote It

Do you use Resell Rights products?

If so, great? How has it helped? What lessons have you learned?

If not, why not? What is stopping you? What are your challenges?

Please leave a comment below and let me know.

Talk soon,

David

The Shameless (Ethical) Marketer
http://www.Twitter.com/DavidHusnian
http://www.8-8-8Sale.com
http://www.MusicForInternetMarketers.com
http://www.SecretsOfGoogleAdWords.com
http://www.MadMondaySale.com
http://www.2ForTuesdaySale.com

O.Y. If you want a great selection of resell rights products at great prices go to http://StreetGuideToResellRights.com/Recommends/888Sale. As a special gift for readers of this blog post use the coupon code RESELL50 to get 50% off the Making Money with Resell Rights Products package or the Reseller’s Success Pack — go to http://www.8-8-8sale.com/#ListOfProducts and click the blue Reseller’s Pack item.

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